What I do
Acts of Service
Every act starts with you - your ambition, your audience, your edge.
Everything we build together is shaped by intelligence, creativity, judgement, and craft.
AI-Native Websites
Every website ships with its own intelligence layer, serving both human visitors and AI agents. Your site doesn't just display content. It understands your business, answers questions, takes action and represents you across AI platforms like ChatGPT, Claude, Perplexity, Google and beyond with branded, engaging experiences rather than scraped snippets. Behind the scenes, a single conversational interface replaces the friction of managing separate dashboards for hosting, analytics, CMS, email, marketing and CRM. You describe what you need in plain language. The system handles the implementation details. Beautiful, fast, purposeful websites built to work for you, your customers and the AI agents that increasingly act on their behalf.
Agentic E-commerce for Bespoke & Luxury
Your customers don't browse a catalogue - they have a conversation. AI that understands your craft, explores what they're looking for and warms the relationship before they ever walk through your door. The sale still happens face to face, where it should. Everything in the AI-native web foundation, plus a full commerce layer that handles payments, inventory, fulfilment and order management intelligently - so you never wrestle with Stripe tax codes or learn another platform. Not an off-the-shelf shop with your logo on it. Built bespoke around your business, your process and your customers. You own the result. Your store also becomes visible and shoppable inside AI platforms like ChatGPT, Google Commerce and beyond - branded product experiences wherever your customers are already searching.
Rapid Prototyping
The fastest route from idea to evidence. Functional prototypes that test assumptions with real interactions - not slide decks and wireframes. From rough proof-of-concept through to launchable first versions, each sprint is designed to collapse the distance between vision and validation. Works across every platform and medium on offer. When the prototype proves the idea, the path to building the real thing is already clear.
Smart Products
From concept to production - digital, physical, or both. Intelligent products that learn, adapt and deliver. Your product gets sharper every day your customers use it. The studio works across the full product lifecycle: strategy, prototyping, development and iteration. Whether it's a standalone app, a connected physical product, or an autonomous agent pipeline, building things that compound in value over time. On the hardware side, that means Arduino and microcontroller prototyping, sensor integration, and companion app design - getting a working prototype in your hands fast so you can test the idea, not just talk about it. For production-grade industrial design, the studio partners with Sabotage - a London design collective with two decades of work for brands like Hasselblad and Speedo.
Native Apple Development
Building iOS and visionOS applications is a core speciality. Developed natively in Swift and SwiftUI because that's where the best experiences live on Apple platforms. For spatial computing, with deep expertise in ARKit, RealityKit and the full visionOS interaction model. Immersive apps, shared spaces, volumetric content and multiuser. Apps that feel like they belong on the platform rather than ported to it. Native Android development isn't currently offered. Honesty about where expertise sits matters more than spreading thin across platforms. If a project needs cross-platform reach, the studio works with trusted partners to make sure the Android side gets the same care.
Spatial Experiences
Immersive applications and prototypes for visionOS and spatial computing. Products, stories and interactions brought into physical space through shared and immersive experiences, volumetric design and spatial interfaces. Spatial experiences for the web - using WebGL and browser-based AR - extend reach beyond Apple hardware when the project calls for it.
Immersive Film Production
End-to-end Apple Immersive Video. From capture with Blackmagic URSA Cine Immersive through post-production in DaVinci Resolve, spatial audio design and final delivery. Storytelling where your audience doesn't just watch. They're there.
Custom Intelligent Systems
Bespoke automation and agent pipelines that connect your data, platforms and processes with intelligence that acts. Content pipelines, marketing automation, business intelligence. Systems built so your team can focus on the work that matters.
Strategy & Advisory
Strategic thinking from someone who builds. Direct, ongoing partnership with a practitioner who ships the things they recommend. Whether you need a technology strategy, creative direction for a product launch, or an honest read on where AI will and won't change your business - you get independent, opinionated counsel shaped by decades of delivery. No junior analysts, no frameworks for frameworks' sake. Just clear thinking that connects to action.
How I serve
Direct founder collaboration - no account manager layers
Flexible engagement - project-based, retainer, or collaboration
Full-stack creative technology - from strategy to production
Rooted in a philosophy of practice
What's your next act? Let's talk.